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	<title>SuperbSalesman</title>
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	<description>Fire Up Your Selling Skills</description>
	<pubDate>Wed, 05 May 2010 23:35:10 +0000</pubDate>
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		<title>Marketing vs. Sales: What is the Difference?</title>
		<link>http://superbsalesman.com/marketing-article/marketing-vs-sales-what-is-the-difference/</link>
		<comments>http://superbsalesman.com/marketing-article/marketing-vs-sales-what-is-the-difference/#comments</comments>
		<pubDate>Wed, 05 May 2010 23:35:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Marketing Articles]]></category>

		<guid isPermaLink="false">http://superbsalesman.com/?p=197</guid>
		<description><![CDATA[By Laura Lake
What is the difference between marketing and sales?
Let&#8217;s think about this question for a moment. Without marketing you would not have prospects or leads to follow up with, but yet without a good sales technique and strategy your closing rate may depress you.
Marketing is everything that you do to reach and persuade prospects. [...]]]></description>
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		<title>Marketing in tough times: A golden opportunity</title>
		<link>http://superbsalesman.com/marketing-article/marketing-in-tough-times-a-golden-opportunity/</link>
		<comments>http://superbsalesman.com/marketing-article/marketing-in-tough-times-a-golden-opportunity/#comments</comments>
		<pubDate>Tue, 20 Apr 2010 23:29:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Marketing Articles]]></category>

		<guid isPermaLink="false">http://superbsalesman.com/?p=193</guid>
		<description><![CDATA[By George Torok
Less money coming in? Business a little slow? What should you do about your marketing? If you answered, &#8216;less&#8217; you are in the majority and making a big mistake. When times are tight the knee jerk reaction is do less marketing. That&#8217;s why you should do more. Stand out from your competition - [...]]]></description>
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		<title>Better Listening Skills = More Sales</title>
		<link>http://superbsalesman.com/marketing-article/better-listening-skills-more-sales/</link>
		<comments>http://superbsalesman.com/marketing-article/better-listening-skills-more-sales/#comments</comments>
		<pubDate>Thu, 08 Apr 2010 00:41:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Marketing Articles]]></category>

		<guid isPermaLink="false">http://superbsalesman.com/?p=190</guid>
		<description><![CDATA[By Mark Smock
Today’s business environment is intrinsically tied together by ongoing information exchanges between two people. This personal communication is most often facilitated by the spoken word. Understanding this information, as it flows within a dialogue between two people is fundamental to improving one’s selling effectiveness.
One of the most significant business information exchanges is between [...]]]></description>
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		<title>The 3 most common reasons why marketing fails</title>
		<link>http://superbsalesman.com/marketing-article/the-3-most-common-reasons-why-marketing-fails/</link>
		<comments>http://superbsalesman.com/marketing-article/the-3-most-common-reasons-why-marketing-fails/#comments</comments>
		<pubDate>Tue, 23 Mar 2010 23:22:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Marketing Articles]]></category>

		<guid isPermaLink="false">http://superbsalesman.com/?p=186</guid>
		<description><![CDATA[by Peter Geisheker
As the CEO of a marketing firm and a marketing copywriter, I see horrible marketing every day. Here are the 3 most common mistakes I see businesses make with their marketing which causes their marketing to fail.
Marketing mistake 1:  Not focusing on a niche market that really needs and wants what you [...]]]></description>
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		<title>The 7 Most Common Marketing Mistakes</title>
		<link>http://superbsalesman.com/marketing-article/the-7-most-common-marketing-mistakes/</link>
		<comments>http://superbsalesman.com/marketing-article/the-7-most-common-marketing-mistakes/#comments</comments>
		<pubDate>Sun, 14 Mar 2010 23:49:36 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Marketing Articles]]></category>

		<guid isPermaLink="false">http://superbsalesman.com/?p=182</guid>
		<description><![CDATA[By Michael Fleischner
When marketing your product or service, you need to have a firm understanding          of your audience, the message you want to deliver, the offer you&#8217;re willing          to make, and the optimal timing for your marketing [...]]]></description>
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		<title>How to Write a Powerful Marketing Plan</title>
		<link>http://superbsalesman.com/marketing-article/how-to-write-a-powerful-marketing-plan/</link>
		<comments>http://superbsalesman.com/marketing-article/how-to-write-a-powerful-marketing-plan/#comments</comments>
		<pubDate>Thu, 04 Mar 2010 23:17:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Marketing Articles]]></category>

		<guid isPermaLink="false">http://superbsalesman.com/?p=179</guid>
		<description><![CDATA[By Michael Fleischner
If you&#8217;re thinking about developing a marketing program, you need to          begin with a marketing plan. Having been in marketing for more than a          decade, I have seen my share of marketing plans. Some are [...]]]></description>
		<wfw:commentRss>http://superbsalesman.com/marketing-article/how-to-write-a-powerful-marketing-plan/feed/</wfw:commentRss>
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		<title>Define Your Customer Before Marketing</title>
		<link>http://superbsalesman.com/marketing-article/define-your-customer-before-marketing/</link>
		<comments>http://superbsalesman.com/marketing-article/define-your-customer-before-marketing/#comments</comments>
		<pubDate>Thu, 18 Feb 2010 23:00:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Marketing Articles]]></category>

		<guid isPermaLink="false">http://superbsalesman.com/?p=175</guid>
		<description><![CDATA[Know Your Target Market So Your Marketing Will Reach Them
By Susan Ward
Don&#8217;t make the mistake of marketing your product or service before you&#8217;ve defined your customer or client. If you do, you&#8217;re just throwing your marketing money away.
Marketing isn&#8217;t just a matter of placing ads. It&#8217;s a method of attracting new business. Before you can [...]]]></description>
		<wfw:commentRss>http://superbsalesman.com/marketing-article/define-your-customer-before-marketing/feed/</wfw:commentRss>
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		<title>Marketing vs. Advertising: What&#8217;s the Difference?</title>
		<link>http://superbsalesman.com/marketing-article/marketing-vs-advertising-whats-the-difference/</link>
		<comments>http://superbsalesman.com/marketing-article/marketing-vs-advertising-whats-the-difference/#comments</comments>
		<pubDate>Fri, 12 Feb 2010 00:36:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Marketing Articles]]></category>

		<guid isPermaLink="false">http://superbsalesman.com/?p=172</guid>
		<description><![CDATA[By Laura Lake
You will often find that many people confuse marketing with advertising or vice versa. While both components are important they are very different. Knowing the difference and doing your market research can put your company on the path to substantial growth.
Let&#8217;s start off by reviewing the formal definitions of each and then I&#8217;ll [...]]]></description>
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		<title>Developing an Effective Marketing Campaign</title>
		<link>http://superbsalesman.com/marketing-article/developing-an-effective-marketing-campaign/</link>
		<comments>http://superbsalesman.com/marketing-article/developing-an-effective-marketing-campaign/#comments</comments>
		<pubDate>Wed, 03 Feb 2010 02:05:30 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Marketing Articles]]></category>

		<guid isPermaLink="false">http://superbsalesman.com/?p=169</guid>
		<description><![CDATA[By Michael Fleischner 
If you&#8217;re trying to sell a product of service, you need to concern yourself          with only four marketing principles. Although these marketing ideas may          seem simple, they are incredibly powerful for communicating your message, [...]]]></description>
		<wfw:commentRss>http://superbsalesman.com/marketing-article/developing-an-effective-marketing-campaign/feed/</wfw:commentRss>
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		<title>Marketing Techniques that Cut Through Clutter</title>
		<link>http://superbsalesman.com/marketing-article/marketing-techniques-that-cut-through-clutter/</link>
		<comments>http://superbsalesman.com/marketing-article/marketing-techniques-that-cut-through-clutter/#comments</comments>
		<pubDate>Fri, 22 Jan 2010 01:12:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Marketing Articles]]></category>

		<guid isPermaLink="false">http://superbsalesman.com/?p=165</guid>
		<description><![CDATA[By Michael Fleischner
With the proliferation of websites, blogs, RSS feeds, podcasts, and other          communication tools, consumers are bombarded with marketing messages,          new products, unbeatable offers, and other opportunities on a daily basis.      [...]]]></description>
		<wfw:commentRss>http://superbsalesman.com/marketing-article/marketing-techniques-that-cut-through-clutter/feed/</wfw:commentRss>
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